B2B influencer marketing : work with creators to generate authentic and effective marketing
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B2B influencer marketing : work with creators to generate authentic and effective marketing

Bennett, Nick • 2024

Business & Economics;Computers | Business & Economics / Consumer Behavior;Business & Economics / E-Commerce / Digital Marketing;Business & Economics / International / Marketing;Business & Economics / Strategic Planning;Computers / Internet / Social Media;Computers / Internet / User-Generated Content | HF5415.1263

SubjectBusiness & Economics / Consumer Behavior;Business & Economics / E-Commerce / Digital Marketing;Business & Economics / International / Marketing;Business & Economics / Strategic Planning;Computers / Internet / Social Media;Computers / Internet / User-
ProgramGeneral
ProviderKogan Page
Access TypeOpen Access
ScopeNot indicated
Campus AvailabilityAll / Not specified
FormateBook
LicenseNot indicated
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Resource Metadata

Author / CreatorBennett, Nick
Publisher / ProviderKogan Page
Resource TypeE-Book
Access TypeOpen Access
Subject AreaBusiness & Economics / Consumer Behavior;Business & Economics / E-Commerce / Digital Marketing;Business & Economics / International / Marketing;Business & Economics / Strategic Planning;Computers / Internet / Social Media;Computers / Internet / User-
FormateBook
LanguageEnglish
Publication Year2024
Copyright Year2025
ISBN / ISSN9.7814E+12
DDC / Classification658.8
Recommended AudienceProfessional and scholarly;Tertiary education
Date Added2026-08-04 00:15:47
Updated Date2026-08-04 00:25:20

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Bennett, N. (2024). B2B influencer marketing : work with creators to generate authentic and effective marketing. Publisher not indicated. https://portal.igpublish.com/iglibrary/search/KOGANB0002586.html

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