Leveraging Digital Marketing for Tourism: Exploring Strategies and Applications in Contemporary Tourism Markets
WPU Library Resource
E-BookOpen Access Identifier: Not Checked

Leveraging Digital Marketing for Tourism: Exploring Strategies and Applications in Contemporary Tourism Markets

Santos, José Duarte;Barbosa Sousa, Bruno;Botelho Pires, Paulo • 2025

Business & Economics;Computers;Science | Business & Economics / Industries / Hospitality, Travel & Tourism;Business & Economics / Information Management;Business & Economics / Management;Computers / Management Information Systems;Science / Environmental Science | GE196

SubjectBusiness & Economics / Industries / Hospitality, Travel & Tourism;Business & Economics / Information Management;Business & Economics / Management;Computers / Management Information Systems;Science / Environmental Science
ProgramGeneral
ProviderSpringer Nature
Access TypeOpen Access
ScopeNot indicated
Campus AvailabilityAll / Not specified
FormateBook
LicenseNot indicated
Access Note: No institutional login is normally required.
Access Instructions: Open the resource link directly.

Resource Metadata

Author / CreatorSantos, José Duarte;Barbosa Sousa, Bruno;Botelho Pires, Paulo
Publisher / ProviderSpringer Nature
Resource TypeE-Book
Access TypeOpen Access
Subject AreaBusiness & Economics / Industries / Hospitality, Travel & Tourism;Business & Economics / Information Management;Business & Economics / Management;Computers / Management Information Systems;Science / Environmental Science
FormateBook
LanguageEnglish
Publication Year2025
Copyright Year2025
ISBN / ISSN9.78303E+12
Date Added2026-08-04 00:01:31
Updated Date2026-08-04 00:01:31

Citation Identifier Integrity

DOI/ISBN verification compares authoritative metadata without automatically changing the librarian-approved record.

Not Checked
Not yet checked by the verification service.
Access Resource Cite this Resource Find Similar

You may also like

Dynamic recommendations from related subjects and type.

The Good, The Bad, and The Emoji: Mastering the Art of Review DataE-Book • Tourism and Hospitality Management, Digital Social Media Marketing and AdvertisingThink by Design: Celebrating Design Thinking and Experiential LearningE-Book • MarketingGenerative AI for MarketingE-Book • Collaborative Intelligence, MarketingOvercome AD-versity: How to Put Persuasion Power in AdvertisingE-Book • Digital and Social Media Marketing and Advertising, MarketingDigital marketingE-Book • Business & Economics / E-Commerce / Digital MarketingHospitality marketing and branding researchE-Book • Business & Economics / Industries / Hospitality, Travel & Tourism

AIRA Workspace for this Resource

Use these grounded tools while reviewing this resource.

Citation Workspace

Discovery Tools

Availability

Available

Check access details above.
Citation

Santos, J. D., Barbosa Sousa, B., & Botelho Pires, P. (2025). Leveraging Digital Marketing for Tourism: Exploring Strategies and Applications in Contemporary Tourism Markets. Publisher not indicated. https://portal.igpublish.com/iglibrary/search/SPNA0108657.html

Save / Project

Add this resource to a saved research library or research project workspace.

Create Research Workspace